Actionable guides, automated diagnostics, and self-paced toolkits designed to help contractors and trades win the top spot on Google.
See the hidden ranking errors and missing keywords costing you leads.
Get your free audit first — see exactly what's holding your business back. Then use Booked Out to fix it, or book coaching for a personalized roadmap.
We crawl your website and grade it A–F with specific findings. Free, instant, no signup required.
The AI-powered tool that builds your entire local SEO strategy — personalized to your business, in 30 minutes.
Personalized strategy sessions with Connor. A custom roadmap built around your market, competition, and goals.
A real business. Tested on real results. Zero ad spend.
Window & Exterior Cleaning · Eugene, OR · clearviewpnw.com
ClearView was running a one-page website with no service pages, no SEO strategy, and was sitting on page 2 of Google for their core services. We ran them through the Booked Out system — built 4 dedicated service pages, optimized their Google Business Profile, and implemented the keyword strategy. No ad spend. Purely organic results.
My career has been at the intersection of data engineering, AI, and marketing — working with enterprise customers on platforms like Azure and Microsoft's marketing ecosystem. I've seen firsthand how the same strategies that drive results for large companies can be simplified for local businesses.
404 Digital Marketing exists to close the gap between enterprise-grade marketing strategy and the local business owner who just wants more calls from Google.
When I'm not building SEO systems, I'm coaching business owners 1:1 on implementing these strategies for their specific market. Booked Out gives you the system, and coaching gives you the personalized roadmap.
Booked Out gives you the system. Coaching gives you the shortcut — a custom roadmap built around your specific market and goals.
Every coaching engagement is tailored to your business. Here's what a typical session covers:
A complete audit of your website, Google Business Profile, and local presence — identifying every opportunity and ranking blocker.
A prioritized keyword map built specifically for your services and service areas, with a content plan for each target keyword.
I'll analyze who's ranking above you and show you exactly what they're doing differently — and how to close that gap.
A week-by-week action plan customized to your business, bandwidth, and goals. Not generic advice — specific next steps.
I'll review your service pages, GBP description, and content as you build them — so you know they're optimized before you publish.
Follow-up sessions to review your data, adjust the strategy, and keep momentum going as results build.
Business owners who want personalized guidance beyond what a tool can give you. You might have a unique market, heavy competition, or limited time. Coaching gives you the strategic edge to move faster.
Email Me to Book →Limited spots. Coaching is booked via email to ensure fit before scheduling.
Not at all. Booked Out explains everything in plain English and generates all the content for you. You just copy and paste. If you can edit a Google doc, you can do this.
Any local service business — plumbers, electricians, cleaners, dentists, contractors, lawyers, salons, landscapers. If your customers search Google for what you do + a city name, this system works for you.
Agencies charge $1,000–$3,000/month and often move slowly. Booked Out gives you the same strategy and content for a one-time $37 payment. You keep everything forever.
A web app you access with a license key. Enter your URL and it crawls your site, gives you an SEO grade, generates service pages, writes your GBP content, creates review templates, and gives you 12 AI prompts — all personalized to your business.
Start with the free SEO audit — it costs nothing and shows you exactly what's wrong with your current setup. If the findings match what you've been struggling with, you'll know the system is right for you before spending a dollar.
Step-by-step walkthroughs to rank your Google Business Profile and capture high-intent local jobs.
Local SEO determines whether your business appears when nearby customers search for what you offer. If you serve a specific area, it's your highest-ROI marketing channel.
The Local 3-Pack shows at the top of every local search. Getting into it depends on relevance, distance, and prominence — here's how to influence all three.
Local keyword research starts with your core services plus city combinations. Here's the exact process to find what your customers are actually searching.
45% of consumers used AI search to find a local business in 2026. GEO is how you make sure your business shows up in those AI-generated answers.
Your GBP is the single most impactful free SEO asset you control. Setting it up correctly prevents ranking problems that take months to undo.
A strong GBP description uses your primary keywords while describing exactly who you serve and where. Here's a fill-in-the-blank framework.
Google ranks Business Profiles on three factors: relevance, distance, and prominence. Understanding each tells you exactly where to focus first.
Google Posts appear directly on your Business Profile in search results. Publishing weekly signals active management and consistently boosts map visibility.
A homepage that ranks and converts needs a clear service statement, local keyword placement, proof elements, and a single CTA above the fold.
Answer-first content leads with the direct answer before any context or buildup. It's the writing structure that AI search engines quote most frequently.
Every job you finish is raw material for a case study, a Google Post, a review request, and a FAQ update. Here's how to extract all four in under 30 minutes.
Service pages that get cited in AI search lead with pricing, use subheadings as questions, and include a FAQ block with structured data.
The question is whether you'll already be there when they do.